i believe they are the same also. just labeled differently. its more of the fact that when i spend hard earned money on something i want what i paid for. you see all these you tube videos of people with their fancy boxes and instructions manuals. apparently we cant get anything that nice. would it be too hard to drop a letter in the package or email that says, "sorry we didn't have the Joye ego available but here is the exact same thing?" rather than what looks like an attempt to pull one over on the buyer. to answer your question it was purchased through the vapor talk store. as far as i can tell i see no phone number to call just email. product i ordered was the joye ego starter kit as said before from the vapor talk store. i got all the "parts" just nothing like what you see in their video review as far as presentation goes as well as missing intructions, not the joye ego, no carrying case, and no box.