I find certain juices burn the atomizers out quicker. I love the maple flavor but no matter where I get it from it don't burn well and whatever atomizer I am using burns out faster than if I was using another flavor that does burn well. What I did was looked around and found the cheapest price I could for the atomizers. Don't be afraid to ask. If your a good customer they will most likely give you the deal your looking for.Also since you know your going to go through them ordering in bulk will help reduce the cost from most suppliers. I"m in Canada and nothing is cheap here but I have found some U.K sites that have some really good prices on them.